Industry-wide acceptance for improved Utz Kapeh Code of Conduct 2006

Utz Kapeh, the worldwide certification program for responsible coffee, today aunched their improved Code of Conduct. The program is now more accessible for small-scale producer group certification and includes coffee specific food safety issues. Lucas Simons, adjunct director of Utz Kapeh: “Involving all stakeholders and including important food safety issues required by laws resulted in the Utz Kapeh program being the most relevant and up-to-date certification program for responsible coffee production and sourcing. Our improved Code 2006 is essential in achieving our mission: setting the world standard for responsible production and sourcing.” ... lees meer

How to Determine the Top 100 Sustainable Companies in the World

By by Bill Baue, Institutionalshareowner.com The ” Big Debate,” an interactive dialogue amongst 600 attendees of this week’s World Economic Forum (WEF) meeting in Davos, Switzerland on questions like the economic emergence of China and India, identified sustainability as the key issue requiring creative responses. One such response came today from Corporate Knights, a Canadian magazine on corporate social responsibility (CSR), and Innovest Strategic Value Advisors, a socially responsible investing (SRI) research firm, who announced the Global 100 Most Sustainable Companies in Davos. ... lees meer

Unilever, Dhaka Bank win StanChart-FE CSR Award

Unilever Bangladesh Ltd and Dhaka Bank Ltd won the Standard Chartered-Financial Express Corporate Social Responsibility (CSR) Award 2005 for their significant contributions to manufacturing and service sectors respectively. President Iajuddin Ahmed formally handed over the CSR Award to the top executives of the two companies — Sanjiv Mehta of Unilever and Shahed Noman of Dhaka Bank — Wednesday in the city. ... lees meer

Brands shoulder more responsibility

Hermetic silos are out. Branding, like everything else, is getting all-pervasive, all-embracing. Corporate social responsibility (CSR) advertising is stretching out its arms wider these days, in a bid to shore up brand market shares, gild images and forge empathetic consumer relationships in a feverishly competitive marketplace. Know that when Hindustan Lever’s power brand, Surf Excel, shows you how you save water by using its detergent, it’s the epitome of CSR advertising. Unlike public service advertising, which bats mainly on altruism and social do-goods, CSR ads must align business and social goals. Akin to advocacy advertising, CSR not only promotes a common good, but also focuses on protecting the company’s (read brand’s) market. ... lees meer

GRI releases Draft of G3 Sustainability Reporting Guidelines

The draft G3 Guidelines and protocols are available for a three-month public comment period between 2 January and 31 March 31 March 2006. The draft is the result of nearly a year’s worth of research, development, and consensus-seeking by multi-stakeholder technical working groups, each assigned to focus on different parts of the Guidelines. ... lees meer

Sustainable Development Strategy : Commission presents new platform for action

The European Commission’s review of the EU’s Sustainable Development Strategy calls on all governments, businesses, NGOs and citizens to come up with new and better ways to move towards a more sustainable way of life and seize the opportunities available. Published on 13 december 2005, the review reiterates the Commission’s commitment to continue to play a key part in achieving change whilst setting out further concrete actions for the coming years. ... lees meer

Getting the right message across

Public relations used to be about simple events and publicity, but not anymore. Companies need much more than that. This is the era of corporate reputation management, media and crisis training, employee engagement, catalyst communications and corporate social responsibility plus sophisticated IT-driven media thinking. Very few public relations firms can perform all those functions with maximum effect. ... lees meer

Canadian York University published a CSR Guide

The Canadian York University published a CSR Guide. “The Guide to Instruments of Corporate Responsibility” profiles 16 leading standards, codes, guidelines and principles of corporate responsibility. In addition to providing an overview of the purpose and operation of each instrument, the Guide draws on concrete examples to illustrate how institutional investors and labour pension funds have employed these instruments in promoting corporate responsibility in their equity holdings. ... lees meer